Tom
Santora

Tom Santora is the Chief Growth & Strategy Officer of Coury Hospitality, leading sales, marketing, distribution, and revenue strategy for its expanding portfolio of lifestyle hotels and independent restaurants. Based in Dallas, he collaborates with the development team to drive strategic growth and maintain Coury’s position as a leader in the lifestyle hotel market.

With a deep background in hospitality marketing, Tom shapes Coury’s guest experiences by blending culinary innovation, engaging activations, and immersive storytelling. His leadership transforms properties into dynamic social hubs that attract both locals and travelers seeking authentic cultural and dining experiences.

Bringing over 30 years of hospitality expertise, Tom has held executive roles at Marriott, Viceroy Hotel Group, and Omni Hotels & Resorts, where he developed award-winning brand strategies. A recognized industry leader, he has been named to The Dallas 500 and Top CMOs in the Region by D CEO Magazine.